Balancing Science and Playfulness in Pet Health

As a veterinarian targeted brand of dog & cat supplements, using new technologies and processes to create premium nutraceuticals, we sought to create a systematic and clinical brand that remained playful and lighthearted as any pet brand should.

Client:

Clinics Choice

Industries:

Animal Health
Ecommerce

Services:

Brand Identity
Brand Strategy
Packaging Design
Product Design
Product Strategy
UX/UI Design
Website Design
Industrial Design

Proprietary Treat Design

We worked with Clinics Choice to develop a functional dental stick that was unique, had a balance of playfulness, seriousness, cleaning functionality, reference to the flavor, and the ability to be manufactured as efficiently as possible.