Kradle approached Studio MLM while they were making efforts to expand their product offering and provide value to a variety of pet owners beyond their current specialty audience. We partnered with them to not only develop an expanding line of products, but also strategically shifted the brand and packaging direction to give buyers clarity and trust in their innovative calming products.
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Pets Prefer
Brand, Packaging, Web & UX

Bringing a New Look to a Trusted Legacy Product

PetsPrefer has developed natural pet supplement products for over 20 years. Focused on developing nutritionally charged products that are backed by science, PetsPrefer has established themselves as a strong competitor in the pet supplement sector.

Client:

PetsPrefer

Industries:

Animal Health, Product Development

Services:

Brand Identity
Brand Strategy
Packaging Design

Context

With a strong legacy, targeted name, and a readiness to bring their identity to the next level, PetsPrefer approached Forma to refresh their logo, language, and packaging.

Strategy

Leverage the value of the PetsPrefer name by aligning the identity and packaging visuals with the implication that pets would advocate for the brand.

Outcome

A scalable identity and packaging system that allows PetsPrefer to freely expand their product lines using simple and effective visual tools.

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Restoring the Perception of an Animal Pharmaceutical Brand

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110 West Main St
Menomonie, WI 54751

info@studio-mlm.com

715-309-4339

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© Forma 2021. All rights reserved.

Kradle approached Studio MLM while they were making efforts to expand their product offering and provide value to a variety of pet owners beyond their current specialty audience. We partnered with them to not only develop an expanding line of products, but also strategically shifted the brand and packaging direction to give buyers clarity and trust in their innovative calming products.

 

info@studio-mlm.com

715-309-4339

Instagram Facebook-f Linkedin