Product Innovation

Inventive thinking. Practical experience. New possibilities.

Forma’s roots are in invention. We’ve created, manufactured, and brought our own products to market, and we know the journey from first idea to a product in someone’s hands. That perspective drives us to ask better questions, challenge assumptions, and uncover opportunities others miss.

We help businesses turn unmet needs into products with a clear reason to exist. Whether it’s something entirely new, an improvement, or a line extension, we bring strategy, industrial design, concept exploration, 3D modeling, and prototyping together, connecting customer needs with business goals.

Brands we work with.

Recent
Product Work

Twyst

Building a Beverage Brand and Product Line from Idea to Shelf
Consumer Goods Healthcare
Brand Packaging Product Strategy Web & UX

Dotz®

Helping a cable management brand bring order to chord chaos.
Consumer Goods
Brand Packaging Product Strategy Web & UX

Better Blocks

Reintroducing a Nostalgic Toy Brand
Consumer Goods
Brand Packaging Product

AWSM Ramekin

Guiding Innovation for a Budding Sauce Startup
Consumer Goods
Product Strategy

AWSM Stadium Dispenser

Debuting a Saucy Startup at the Home of the Minnesota Twins
Consumer Goods
Product

Lee Products Highlighter Tape

Reducing Plastic Without Sacrificing Utility
Consumer Goods
Packaging Product

Launching a new product or expanding a line? Let's talk

Email
Phone

Stay in the loop